Latest Posts
Anti-Pollution Skincare: Real Solutions or Smart Marketing?
The term “anti-pollution skincare” started cropping up in the industry around 2016 and has since gained traction throughout 2017 & 2018. Many beauty brands have launched targeted solutions which addresses …
Plant Oils & Essential Oils: Are These Facial Oils Really Good for Your Skin?
One of the newest hypes in skincare are about facial oils like Argan, Jojoba, and Squalene. But for those of us with oily skin or live in tropical climates like …
40 Beauty Myths Busted: What Really Works for Clear, Younger-Looking Skin
Written by Paula Begoun and the Paula’s Choice Research Team For more than 35 years, my heartfelt goal has been to help women around the world and to join them …
Guide to UV and Sunscreen: The No.1 Thing You Need in Your Skincare Routine
Article Index: UV Radiation and You SPF, PPD, & PA Sunscreen Filters (Chemical vs Physical) How Much Sunscreen to Use & How Often? Which Sunscreen is Best for Me? Paula’s …
Chemical Exfoliation: A Cheat Sheet to The Scariest Sounding Skincare Thing That’s Actually Good for You
Article Index: What Do Chemical Exfoliators Do? Why Shouldn’t I Stick to My Scrub? What is AHA? Types of AHA What is BHA? Exfoliator Acidity How to Use & Side …
