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Anti-Pollution Skincare: Real Solutions or Smart Marketing?
The term “anti-pollution skincare” started cropping up in the industry around 2016 and has since gained traction throughout 2017 & 2018. Many beauty brands have launched targeted solutions which addresses anti-pollution, or environmental-damage …
Plant Oils & Essential Oils: Are These Facial Oils Really Good for Your Skin?
One of the newest hypes in skincare are about facial oils like Argan, Jojoba, and Squalene. But for those of us with oily skin or live in tropical climates like Singapore, when we …
40 Beauty Myths Busted: What Really Works for Clear, Younger-Looking Skin
Written by Paula Begoun and the Paula’s Choice Research Team For more than 35 years, my heartfelt goal has been to help women around the world and to join them on the journey …